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But when Ariely provided an ugly version of Tom in the photo lineup, suddenly Tom was rated as more attractive.
When the lineup included “ugly Jerry,” Jerry was the favored one. If you have a friend who looks similar to you but less attractive, take some photos next time you’re together with him.
A picture of you dressed nicely at a rooftop bar, a restaurant on the beach, or a yacht could have the same effect.
But avoid the cliché pictures of you rocking a rented tux at a wedding. You want to convey that you look this good all the time.
Either your dating profile sucks, or your photos do.